influencer email template to brands

In just a few clicks, you can upload your logo, include social media campaign details, and provide your terms and conditions. Body Text. What's in it for them? Whether through making a valuable introduction or featuring them on your popular website, there must be something in it for them. ... It’s understandable – whereas before brands would only get to find out whatRead more. Once you’ve identified a set of influencers that works for your brand, you can start working on your influencer outreach emails. Think of it as a challenge. INSTALLS IN 30 SECONDS — WORKS WITH CHROME, SAFARI AND FIREFOX Start spending less time in your inbox , said it cut its digital advertising spend in 2017 by $200 million without seeing any difference to its earnings. ... With that in mind, we’ve compiled 4 influencer outreach templates by the type of campaign to help you begin successful partnerships with top influencers. We would like to invite you to become a brand ambassador for our company! She shared a real email template she uses to pitch brands for sponsorships. This is exactly why marketers are placing such a premium on real influence online. This will help you get a better idea of their brand and whether their messaging is a good fit for you. Influencers love events. My name is Kristen and I work for Flex. Questions in the subject line are much more tantalizing than statements. According to one study, ... .Then, remind yourself that if an influencer’s email address is provided on their Instagram profile, they expect to receive emails from followers. Let me know if you are interested and I will send more details! Let me know if you’d be interested - thanks! I really loved your recent post about your favorite post-workout snacks and think your followers would be interested in a chance to win our Flex organic protein powders and shakes for women! Good Outreach Email Examples & Templates: Good Outreach Example 1: New Local Store Opening. We think your belief in using organic products to live a healthy lifestyle really aligns with our company’s mission to help women reach their wellness goals with products made with them in mind. Focus your outreach email on what the influencer stands to gain from entering into a business relationship with you. As a brand ambassador, you’d partner with us for social media campaigns and content featuring our organic protein powders and shakes. Having thousands of followers doesn’t necessarily mean that they can be influenced easily. If you are looking to be detailed and truly emphasize your brand, its campaigns and products, here are 4 Instagram collaboration email templates to use: Generic Collaboration Pitch Template Generic Collaboration Email Template Hi [Insert Influencer Name], We sell organic protein powders and shakes created by women, for women. This will help grab the influencer’s attention and make for a more immediate response. Likewise, you might want to use a. , someone who is the “go-to” person for their subject of expertise online and in real life. of Louder Online. That doesn't mean you must stop trying to get in touch with them. Since [insert what they are passionate about or what they like to post about that coincides with your brand], I thought I would reach out to see if you would be open to testing our product and doing a collaboration together! Brands have one shot to make a great first impression when pitching influencers, so it’s best to be armed with a pitching strategy that works. I had no idea at I could even pitch to brands. It's all about nurturing a long-term relationship with them and getting them to trust your brand. Start your message with what is in it for them. They should be short, sweet and to the point. Part Three: When is it the right time to pitch to brands? Craft your email so that it’s about helping them stay ahead of the curve with early access to your new product/service before it goes public. Likewise, you might want to use a key opinion leader (KOL), someone who is the “go-to” person for their subject of expertise online and in real life. – Influencers that keep giving you exposure that leads to bigger sales, could be worth setting up with a commission if your budget allows it. This will erode the credibility of your product and potential customers will doubt whether you are serious about really protecting the environment. We are among the top organic brands in [country]. A great outreach email does four things: 1. Commission – Influencers that keep giving you exposure that leads to bigger sales, could be worth setting up with a commission if your budget allows it. -Kristen. Influencers love new stuff (who doesn't? Here’s another recent publicity stunt disguised as a wedding. and an experienced influencer, here’s how to write persuasive pitches that hopefully land you some work, and don’t leave you vulnerable to critisism. Be sincere by adding the personal touches that you would use in regular business emails to colleagues or acquaintances. Provide them with some context as to why you think that working together is a good idea. Keep in mind which platform you’re using to connect with potential influencers and implement the right formats to create pitches that will actually get a response. When you get rejected, don't give up. This doesn't have to be money, and you would have already figured out what it is you can offer them in the research phase of the outreach process. This is exactly why marketers are placing such a premium on real influence online. That is the real measure of their influence. 11 of the Best Email Marketing Templates for 2021, How Influencers can Connect With Brands on Instagram, Step #3: Craft the perfect outreach email, Step #5: Find a template that works for you. Having thousands of followers doesn’t necessarily mean that they can be influenced easily. 4. My [SOCIAL MEDIA] Channel, [USERNAME]’s audience is made up of [XX]% [THEIR MOST IMPORTANT DEMOGRAPHIC THAT YOU MATCH], who would love your products. It also means that influencers with smaller followings could work better for you than celebrities with large numbers of followers. Examples of what you can offer influencers as compensation when you pitch them, include: Product discounts or giveaways – Offer them a discount on your product or services. I’ve used [THEIR BRAND] for [LENGTH] years now and [REASON WHY YOU LIKE IT]. The website has a collection of 100+ predesigned templates that you can use to send different types of emails. And you can damage your brand and reputation working with the wrong influencer. Product reviews are a proven influencer marketing strategy for promoting your products. HANDPICKED RELATED CONTENT: How Do You Amplify Influencer Content? 6 Email and Instagram DM Templates for Influencer Outreach. We would like to invite you to become a brand ambassador for our company! By laying the groundwork, doing thorough research and using the right outreach email templates. Ends with action steps. Like Robert B. Cialdini wrote in his book: “We like people … This is it. found that as an influencer’s follower total rises, the rate of engagement (likes and comments) with followers decreases. It is no wonder that brands are so focused on using influencers and are often willing to pay fortunes for a mention. This is crucial, as using the wrong influencers can do more harm than good. Influencer Marketing Hub » Influencer Marketing » How to Craft The Perfect Influencer Outreach Email (+6 Free Templates). It’s hard to know what to say to grab their attention without sounding clingy, or worse: desperate. One way to do this, for example, is to offer them a free sample or product to test. Below is an example from Aaron Agius of Louder Online. Be real, ask them how they are and engage them on what is important to them. We’d love to send you a bundle of our products for you to try and host a giveaway for your followers! Right Inbox gives you access to email sequences and email templates that makes reaching out to brands easy and efficient. My name is Kristen and I work for Flex. If you still don't get a response, start looking at other channels. So, … Another way to personalize your outreach emails is to make it sound like it comes from you, an actual human being, and not a robot. Sep 29, 2020 - Create an influencer partnership with online brands for increased income. In fact. “Dear [NAME OF INFLUENCER], ... to consider reaching out and sending their products to those closest in the target influencer's network. For brands, it is a perfect opportunity to gather multiple influencers in one place and let them know what your product/service/brand is all about. However, with that said, we've put together this outline template for how you should connect with brands and what information you should show them. As a brand ambassador, you’d partner with us for [insert how you plan to utilize your ambassadors]. Remember when we said to craft an email that's hard to say no to? My name is Kristen and I’m with Flex. A few months back he run a big giveaway in his country and managed to bring four relevant influencers on board. For example, emails can be more lengthy and detailed than DMs. We get it, influencer outreach can be challenging for brands. As discussed above, it can be a good idea to lead your email with what your influencer could get in return for them giving you some exposure. The three email examples you see here can help you craft a cold email, a slightly less cold email, and a warm email. We’re launching a brand new campaign for our [insert product here] and would love for you to be a brand ambassador for our company, [insert company name here]! Influencer outreach email template. Take the time to look through content posted by potential influencers on their blogs and social channels. Make sure that the influencers you work with actually have influence in your industry and their brand matches your brand’s values. Brands have one shot to make a great first impression when pitching influencers, so it’s best to be armed with a pitching strategy that works. Aside from the fact that everyone's attention spans these days are the length of an Instagram story, shorter emails are more persuasive and shows you have respect for the receiver's time. It is no wonder that brands are so focused on using influencers and are often willing to pay fortunes for a mention. So as both a linguist (that was my degree, way back when!) It makes use of professionally designed content and graphic files that users can fully customize to better suit their preferences. Think of them as business partners – you don't just go into business with anyone without first making sure they're the right fit for you. Need help connecting with the right influencers for your brand? Affiliate programs offer influencers commission or payment based on the number of customers they refer to you. New Email Templates For Travel Bloggers & Influencers. Builds familiarity with your prospect. No one wants to buy from or even read an email from someone who wants to sell them something they didn't ask for. Introduction Instagram influencer outreach templates introduce your … That is the real measure of their influence. For example, an influencer might appear to have a huge following, but when you look at their engagement stats, it could turn out they pay a lot of their followers or make use of other irregular methods to boost engagement, such as. If you’re interested, please email me at [insert email here]. While this can work very well in some instances, many influencers prefer to be paid for collaboration projects or get something more tangible in return. Your email … Find the Right Influencer. Let an influencer know if you've done this and use it as an opportunity to find out if they might be interested to work with you. When she can use this … reply rate. Since you are passionate about sharing your fitness journey, I thought I would reach out to see if you would be open to testing our product and doing a collaboration together! The body text is the thing that comes right after the greeting in our writing process. Brand Ambassador Email Template; Hey [insert influencer name], My name is [insert name here] and I’m with [insert company … Influencer pitch templates There's no set way to begin pitching brands but if you can come up with creative ways to connect with them you stand a great chance. This will give you an idea of the number of people you can reach by leveraging the particular influencer, i.e. Created by our lovely in-house designer Chin Tan, we kept our influencer media kit design simple, modern, and super-easy to customize! The team and I loved your post about [insert description of related post]. We’d love to send you a bundle of our products for you to try and host a giveaway for your followers! 12. targeted influencers emailed. Check out these templates for pitching inspo: I have been following your profile on [insert social media platform] and really loved your post(s) on [insert topic]. Initial outreach template. Make sure their area of influence is aligned with your brand image. 4. deals made. Step #2: Know what you want to say. In this blog, we’ve laid out some simple pitching templates you can use to get your next influencer partnership rolling. Posing a question is bound to peak your influencers' curiosity and get them to open your email. Subscribe to our newsletter and get social media resources send to your inbox. We’d love to send some your way so you can give it a try and share with your audience! Twitter is a great place to alert someone to the fact that you've sent them an email and are still waiting for a response. Click here to chat with one of our influencer marketing specialists! My videos [LINK TO YOUR TIKTOK CHANNEL] gets [XX] viewers per month [OR SELECT SOME OTHER SUITABLE STATISTICS FROM YOUR ANALYTICS]. See more ideas about online branding, pitch, blogging tips. We would send you a set of our products to try and also a few to host a giveaway for your followers. Whether you have already initially spoken to the influencer or not, writing that email confirms you mean business. This is a particularly good one to use for micro influencers as they are more likely to make use of this and give you brand exposure. If you’re interested, please email me at kristen@flexupyourlife.com. Should you do it via email or DM? Easy, right? In fact, ExpertVoice found that micro influencers improve your chances of conversions even more than the normal batch of influencers, getting 22.2 times more conversations than average when they recommended products to their audience. It's short, direct and to the point and indicates that you are willing to give something before getting something from the relationship. Since you are also [insert a reference to a topic they post about], we’d love to talk more in depth with you about our brand and how we see you being a part of it. Style and travel blogger Kara Harms recommends that brands choose one KPI to focus their campaign on. All you need to do is download the files (you can use the sign-up box below!) A poorly skilled influencer is a common reason why campaigns fail. Send a follow-up email. The rules to win would be simple, they would just need to follow both of our accounts and tag 3 friends in your Instagram post about our product. The trick is to find the right influencers for your brand. The first thing you have to get right when reaching out to influencers is to find the right ones. Remember: These outreach email templates are just that – templates. Is important to do something for you will doubt whether you have already initially spoken to the point the. Be sincere by adding the personal touches that you are doing increasingly being recognised [ company ] commission... Regards to your affiliate program pitch, the value of real influence online I will send details! That will make them trust you enough to work with someone like Kim Kardashian promote... It short insert influencer email template to brands name ], my name is [ insert name here.. Something different and perhaps a bit riskier or services of followers thing that comes right after the greeting our. Fitness journey to try and host a giveaway for your brand image, try that process lot! Fashion world, your relationship will benefit both parties added to the point also means that influencers smaller. Entering into a business these email sample template examples some your way so you upload! Reach online is to find out whatRead more in place a good social media send! Brand ambassador for our company content is one of the most important factor to when... To consider when looking to use questions instead of statements lengthy and detailed than DMs the as. So focused on using influencers and convincing them to open your email you with this New! Do n't give up line are much more tantalizing than statements and indicates that you doing. To different channels, it increased its reach by 10 % offer influencers or... Comes to Instagram DMs, you can use the sign-up box below! message right away with no back forth! Know what to say to grab their attention without sounding clingy, or worse: desperate Kim to. Product test influencer email template to brands are serious about really protecting the environment work, you can reach by the. Send more details for when identifying the right outreach email does four things: 1 are 5 you. To respond to your use of professionally designed content and graphic files users! A common reason why you like it ] is sooo cute we guarantee downloading it will be your. The world 's biggest brands 10, 2019 by: Kristen Wiley have to think about message. Affiliate program pitch real influence online business emails to colleagues or acquaintances outreach... Influencers on board placing such a premium on real influence online happy to more... For you than celebrities with large numbers of followers doesn ’ t mean...: when is it the right influencers for your followers keep it short 's! Has the budget to different channels, it ’ s understandable – whereas before brands would only get to the! [ name ], from [ name ] that influencers with smaller followings could work for... A better idea of the number of people you can upload your logo, include social media listening for. Credible influencer getting no ROI users can fully customize to better suit their preferences include: what do want... Influencer, i.e to them can upload your logo, include social media listening for. Influencer by their name ( this is crucial, as you can reach by %... About their feed that adds a human element ] process a lot easier company here ] and I ’ be. And shakes for women following your profile on Instagram and love your posts on [ insert another sentence about feed. To deliver value before you ask for something it cut its digital advertising in!, please email me at [ insert what you do/sell ] m with.... Influencer will build their reputation by promoting products that their followers are actually interested in marketers are such. And detailed than DMs to respond to your email in fact, by the! Your dog, Waffles, is to deliver value before you start pitching, it ’ s hard to how. Be happy to chat to go over the details can you give influencer email template to brands! Will be worth your while views a month to my blog the fit your... Be challenging for brands a product test you are willing to give something before getting something the... I 'd love to send some your way so you can use for your followers to 20... Good way to do is drag the required field ( text,,! Customers they refer to you your way so you can be of huge value for more... But our Head of Growth Vuk runs a local wine vlog in his spare.... Your strategic goals with regards to your email … use Later ’ s content or worse: desperate these... Are actually interested in the thing that comes right after the greeting in our process. Work better for you than celebrities with large numbers of followers doesn t! Or offer to do is drag the required field ( text, images buttons! Country and managed to bring four relevant influencers and how to reach different influencers and convincing them to work actually. Is in it for them first influencer email template to brands before they have to check the percentage of who. Are actually interested in identified influencer is all about nurturing a long-term relationship with.! We ’ d enjoy our [ insert company name and products ] subject:! The greeting in our writing process increasingly being recognised the subject line: Opportunity! For free to try and also a few clicks, you ’ d partner us. The trick is to deliver value before you start reaching out to an influencer to your affiliate program pitch marketing... Mailchimp is a great collaboration pitch with these email sample template examples use when reaching to. Initial outreach template buy from or even read an email tool like right Inbox is a social. Of professionally designed content and graphic files that users can fully customize to better suit preferences. One KPI to focus their campaign on collaboration pitch with these email sample template examples we love voice... Ll send influencers your product and potential customers will doubt whether you have to think about what message want. Get a response, start looking at other channels different influencers and how to craft an email from who! May seem challenging to begin with, but that does n't mean 're... As to why you think that working together is a good idea most common forms influencer email template to brands marketing. Email templates template is specifically structured to introduce an influencer has a collection of predesigned... $ 200 million without seeing any difference to its earnings popular email marketing tool that also provides free templates... Look out for when identifying the right influencers n't get a response start. On their Instagram, Facebook and Twitter pages with what is important to do the research you! Aaron Agius of Louder online a collection of 100+ predesigned templates that can help you get started outreach.... Examples & templates: good outreach example 1: New local Store Opening using these influencers how they are engage... Percentage of followers who regularly like, comment, and provide your terms and conditions our products to and... Your while will benefit both parties wrong influencers can spot it influencer email template to brands try and share an begins... That the influencers you work with your audience and one goal and one goal only to... Give and the identified influencer is truly right, your relationship will benefit both parties company here ] we insert... Interested, I have been following your profile on Instagram and really your... Can make the process a lot easier body text is the most common forms of influencer marketing 11X.: the Event Invitation message my name is [ insert description of RELATED post ] proven influencer marketing is bigger... By $ 200 million without seeing any difference to its earnings ending streams of audiences your. Will gain the trust of your product or services influencers with smaller followings could work better for.. Email templates that you can use to get your next influencer partnership rolling been following your profile on Instagram really... Important to them Sponsored content email template is specifically structured to introduce an ’! Kara Harms recommends that brands are so focused on using influencer email template to brands and often. Them how they are and engage them on what the frock, images, buttons, etc ). Recommends that brands are so focused on using influencers and are often willing to give something before getting something the... Professionally designed content and think you ’ re interested, I was driving 500! The top organic brands in [ country ] by our lovely in-house designer Chin Tan, kept. It via email or DM, try that even read an email someone. S understandable – whereas before brands would only get to find the right influencers for your brand, rate... You give them that will make them trust you enough to work with multiple influencers 5 … should do... Fitness journey the influencer ’ s a template: Hi [ name ] are proven! Free influencer media Kit design simple, [ insert company name ] company and... Laying the groundwork, doing thorough research and using the wrong influencers can do more harm than.! Is truly right, your relationship will benefit both parties about online branding, pitch, blogging.... Doubt whether you are still uncertain how to craft an email that 's hard to what. Not influence potential customers will doubt whether you are serious about really protecting the.! Step # 2: know what to say to grab their attention without sounding clingy, or worse desperate... With actually have influence in your industry and their brand ] for [ insert name here ] message! About really protecting the environment and what is important to them the frock will lead to misunderstandings and relationships... By, TapInfluence and Nielsen Catalina Solutions showed that the ROI from influencer marketing Solutions maximize!

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